Juicy Jam branding, it's what I do!

Ready to bring your new business vision to life, but unsure where to start? I got you! I'm the brand designer who gets to know the person, story, and experience behind the business, to create an authentic brand that aligns with your unique offer.

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Such an exciting time to start/refresh your business brand identity. A consistently presented brand builds confidence in your ability, trust & connection with consumers in a crowded market. I create authentic brands that excite & build trust. Let’s showcase the high-level professional you are with branding that fits your biz needs.

I guide my clients through the design process to develop MUST HAVE assets for a strong visual identity. I have crafted my Essential Brand Package for Startups who are looking for guidance in creating purposeful design assets for biz.

My signature Deluxe Brand Package will excite & delight you with a cherry-pick list of premium design goodies ready to be designed for you. Gain hours in your day, and no more self-doubt or DIY design. This package includes extensive brand guidelines for a consistent brand story across multi-channels.

The Platinum Brand Package  A Louis Vuitton suitcase full of design assets to deliver the ultimate customer journey from warming them up, onboarding, keeping in touch and exit packs. You're not interested in any DIY design! You want the complete package. 

The Essential Brand Package

This package is perfect for those launching a business & looking for the MUST HAVE assets without all the things [right now]. It’s what every professional requires to establish a strong brand with a unique personality to showcase your point of difference.

Essential Brand Package includes:

  • Mood-board formulated from; research, questionnaire, strategy session, and client homework.

  • Design brief formulated & Welcome Kit supplied to the client.

  • Exploration stage & brand concept includes logo variations [with/without taglines].

  • 3 Sub marks [Icons use; Instagram, packaging, POS, website artwork etc]

  • Colour palette codes for print & screen.

  • Font information. Fonts are supplied when possible, subject to licencing.

  • A set of 4 evergreen graphics that share your core values, personality and services. Guiding the tone of social media content and how branding connects with graphics.

  • Base level Style Guide with design recommendations & instructions.

  • Final logos supplied in-hero colours, white & other variations required. Design assets supplied in eps, pdf, png formats. Ownership of these files allows clients full access to use branding at any scale, for print or online use. These assets will work for you, for years to come.

    Essential Branding style guide sample here.
     

The Essential Brand Package is $2800 in total.
A deposit is required before design work commences. Payment can be made over instalments. If you’re BUZZING to get moving complete my Brand Questionnaire & let’s bring your baby to life! PS. For any additional design assets required I recommend you check out my Deluxe package. 

All private information shared will remain confidential.

I look forward to hearing from you.

 
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The Deluxe Brand Package

 

A business brand story is much more than a one size fits all logo. Branding should communicate the quality of service, unique personality & point of difference. Consistently tailored to your biz needs.

Deluxe Brand Package includes:

  • Mood-board formulated from; research, questionnaire, strategy session, client homework.

  • Design brief formulated & Welcome Kit supplied to the client.

  • Explore & present branding concepts for Logo development inc variations [with/without tag lines].

  • 6 Sub marks [Eg. Instagram icon, packaging, social media, & website art]

  • Colour palette codes for print & screen.

  • Font information. Fonts are supplied when possible, subject to licencing.

  • A set of 9 Evergreen social graphics that share your core values, personality and key services. Guiding the tone of social media content & how branding connects with graphics.

  • Detailed Style Guide with design recommendations & instructions.

  • Final logos supplied in-hero colours, white & other variations required. Design assets supplied in eps, pdf, and png formats. These assets will work for you, for years to come.

  • 2 Story size Instagram templates.

  • Set-Up Canva Brand Kit [or variation for non-Canva Pro accounts]
     

  • Select 3 additional design assets from the list that best fits your business needs;

    • Branding pattern [Eg. Used for packaging, merchandise, art signage, social graphics]

    • Set of 4 Instagram highlight covers

    • Set of 4 GIF stickers

    • Mailchimp [or similar] Newsletter template

    • Business card design double-sided

    • With compliments card double-sided

    • Facebook or Linkedin banner graphic

    • A Multi-page ebook template [5 Pages, supplied in Canva]

    • Promotional A5 flyer

    • 5 Page Canva Presentation template

    • Other - Happy to discuss.
       

  • The final artwork is presented in a comprehensive brand style guide with all logo variations included and recommendations on which version to use where. This design tool includes do’s & please don’t information using your brand assets. Share guide with internal, and external partners for a consistent, professional design tone of voice.
     

  • Final logos supplied in-hero colours, white & other variations required. Design assets supplied in eps, pdf, png formats. These assets will work for you, for years to come.
     

Deluxe Branding style guide sample here.

The deluxe brand package is $3100 in Total.
A deposit is required before design work commences. Payment can be made in instalments. Final payment is due once the art is APPROVED & before the handover of the final art files & style guide.

As an added BONUS The Deluxe Brand Package includes ‘Jam Guide to Design’ details outlined below. If you’re BUZZING to start your brand journey with me please complete my brand questionnaire & I will be in touch shortly. PS. Any additional design assets requested will incur a variation to the quote. Any private information shared will remain confidential.

Shari Manley - Mentor More

Working with Kelly has been an amazing experience. Right from the start, Kelly was able to listen and interpret our design needs, her response following our discussions was spot on and the result has been able to breathe new life into our business. Our initial design efforts never felt right but with Kelly's expertise, she has captured the essence of what we do and why and this is super exciting. 

You understand a business requires a menu of design assets to offer the ultimate customer journey from warming them up, onboarding, keeping in touch and exit packs. You're not interested in any DIY design if you can help it! You want the complete package. 

 

A brand should excite, entice, educate & represent the high-quality service you offer. This must be infused consistently across all channels of biz with a tailored approach from when a customer unwraps your product with excitement [ready to tag you], to your website, socials, print material, store signage, etc.

Sit back and relax, I've got all your design needs covered to deliver a brand story consumers will look forward to engaging with, purchasing & coming back for more.

Platinum Brand Package includes:

  • Mood-board formulated from; research, questionnaire, strategy session, and client homework.

  • Design brief formulated & Welcome Kit supplied to the client.

  • Explore & present branding concepts for Logo development inc variations [with/without tag lines].

  • 6 design icons [submarks] Eg. Instagram icon, packaging, social media, & website art]

  • Colour palette codes for print & screen.

  • Font information. Fonts are supplied when possible, subject to licencing.

  • A set of 9 Evergreen social graphics that share your core values, personality and key services. Guiding the tone of social media content & how branding connects with graphics.

  • 2 Story size Instagram templates.

  • Set-Up Canva Brand Kit [or variation for non-Canva Pro accounts]

  • Branding pattern [Eg. Used for packaging, merchandise, art signage, and social graphics]

  • Set of 4 Instagram highlight covers

  • Set of 4 GIF stickers

  • Business card design double-sided

  • With compliments card double-sided

  • Facebook banner graphic

  • Mailchimp [or similar] Newsletter template

  • A Multi-page ebook template [5 Pages, supplied in Canva]

  • Other - Happy to discuss.

The final artwork is presented in a comprehensive brand style guide with all logo variations included and recommendations on which version to use where. This design tool includes do’s & please don’t information using your brand assets. Share guide with internal, and external partners for a consistent, professional design tone of voice.


Guide also includes Art direction for brand photoshoots with referrals to my trusted photographers.

Final logos supplied in-hero colours, white & other variations required. Design assets supplied in eps, pdf, and png formats. These assets will work for you, for years to come.

Platinum Brand style guide sample here.

The Platinum brand package is $4400 in Total.
A deposit is required before design work commences. Payment can be made in instalments. Final payment is due once the art is APPROVED & before the handover of the final art files & style guide.

As an added BONUS The Platinum Package includes ‘Jam Guide to Design’ details outlined below. If you’re BUZZING to start your brand journey with me please complete my brand questionnaire & I will be in touch shortly. PS. Any additional design assets requested will incur a variation to the quote. Any private information shared will remain confidential.

The Platinum Brand Package

 

As an added bonus The Deluxe branding package includes my ‘Jam Guide to Design’

 

This handy booklet provides a framework for my clients to feel confident using the brand assets we have made together.

Inside you will find design principles to live by, font rules, colour theory, design tips on how to achieve a good looking grid, what file format to use in print or online and over 10 design tutorials. 

JamGuidetoDesignCover.png